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WHO ARE WE?

We believe in value and delivering the results that you want, not trading time for money, like so many other trainers and coaches within the industry today. And, we have proved this, time and time again.

Our studio is a second home for our members. We’ve created a non-intimidating environment that’s friendly and fun but also focused, with industry leading coaches that consistently delivers results.

 

We want people to enjoy their time and stay with us for the long haul. That’s why we’ve developed a culture that keeps our average weekly visits at between three and four and our retention rate above 90%. Compare that to the industry average of less than one visit a week and around 30% retention, and you’ll soon figure that we must be doing something right.

 

But to fully understand what’s special about our community, just talk to our other members...

OUR
MISSION

OUR MISSION IS TO BUILD UPON OUR EXCELLENT REPUTATION AND SET EVER HIGHER STANDARDS, IN ORDER TO PROFESSIONALISE THE INDUSTRY OF PERSONAL TRAINING.

Focused on retention rather than sales, we will work tirelessly to improve our service to our members.
 
We are guided by deep-seated values that push us to achieve unparalleled performance, professionalism and culture, inspiring each other, our members and our peers to be the best that we can be.

It's no happy accident that our retention rate is greater than 90%. Most of our members have been with us for a number of years.

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OUR CORE VALUES

LEAD BY EXAMPLE

Coaches and clients at Dan Lambert Fitness lead by example; we behave professionally, take pride in everything we do and strive to be better. And, as leaders, we’re focused on improving our members, our team and our reputation as an industry leading studio.

 

SUPPORT COMMUNITY​

At Dan Lambert Fitness we are customer-focused; we’re welcoming, open and supportive, and we make our members feel like they belong. We’re a strong, supportive community, striving to bring out the best in one another, as coaches and as members.

BE PUNCTUAL,

BE PRESENTABLE,

BE RELIABLE,

BE PATIENT,

RESPECT OTHERS,

BE SENSITIVE,

NEVER STOP 

LEARNING AND SHARE

YOUR KNOWLEDGE,

KNOW YOUR STUFF,

BE APPROACHABLE,

BE HUMBLE,

SET THE EXAMPLE,

WORK HARD,

INSPIRE OTHERS,

LIVE YOUR BRAND,

UPHOLD YOUR

REPUTATION.

GREET EVERYONE

WITH A SMILE,

CREATE RAPPORT AND BUILD RELATIONSHIPS,

BE NATURAL AND

HAVE A LAUGH,

BE PROFFESIONAL

BUT INFORMAL AND NEVER TOO SERIOUS,

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OUR TRAINING METHOD

WE HELP EVERY DAY PEOPLE DISCOVER THEIR ATHLETIC POTENTIAL,

PROVIDING THE HIGHEST QUALITY SESSION BASED ON THE FOLLOWING PRINCIPLES; 

1

QUALITY OVER

QUANTITY

4

VARIETY OF

STIMULUS

7

MOVEMENT &

MOBILITY FIRST

2

MOVEMENTS,

NOT MUSCLES

5

PRIORITISE

COMPOUNDS

8

STRONG IS

FOR EVERYONE

3

6

TIME

EFFICIENT

9

DEVELOP ALL

ENERGY SYSTEMS

MEET OUR
TEAM

LEADING THE WAY

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TAILORED 
TO YOU

WE DESIGN OUR PROGRAMME TO MEET YOUR GOALS AND NEEDS.

Since stepping into the industry, almost 15-years ago, we have worked with hundreds of people, covering a wide range of ages and fitness levels. This puts us in a good place to understand the variety of goals and needs our clients and members may have.

 

Don't worry, we won't throw you in at the deep end. Everyone goes through an initial consultation which lets us gauge your current fitness levels, gain an understanding of your personal goals and develop a programme to suit you.

 

We can even offer a 1-2-1 fundamentals programme, which is a great stepping stone before you  start small-group personal training. This programme focuses on teaching the fundamental training movements in a relaxed environment where you can go at your own pace and take the time to learn, ask questions and build a relationship with your coach.

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